Branding, web presence and literature

for a dent repair, start-up company.

Branding, website presence and literature for a dent repair, start up company


Design Brief

Based in North London, SuperDent are start-up company who remove minor panel dents, dings knocks and bangs from car bodywork. As a new company, they needed a clean, simple brand created from scratch that was going to be cost effective for them.

What We Did

Using the SuperDent name as a starting point, a 'dent removal superhero' was developed to give the brand some personality and make the company stand out from its competitors.

Taking the character, a comic strip story was used to explain what the company does, and this was applied to a single page HTML website, promotional flyers and stationery.

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